STA Travel Hostel @ Bestival

For Bestival 2015 and 2016, STA Travel's Marketing and Creative teams had the opportunity to produce a large-scale brand activation. The hostel structure sat within the main festival campsite grounds and included a large interior chill out space with film screenings and a ping ping table, an external stage featuring live artists and DJs, areas for body art, VR experiences, drumming and yoga workshops, as well as private hostel rooms for influencers and competition winners. Designs included the wrap for the hostel exterior, visuals for the interior, a double decker bus, a plane, merchandise and various other collateral. Shortlisted for best brand activation at the UK Festival Awards 2015.

My role: Event and creative production/project management, creative team management, on the ground set up and event delivery

Designers: Antonia Ferro, Caroline Keyzor
Copywriter: Hannah Jeffery
Creative Production: Katy Forbes, Campus Group

LARGE ITEMS

The large scale items to create were the hostel facia, interior graphics, double decker bus wrap and branding for a private plane (which carried our competition winners to Bestival).